Your homepage should be the first page that visitors to your site see, so make sure you give a concise overview of who you are, what you do and why you are right for them. This area is fully editable and gives you the opportunity to go into more detail about your business, what you do and what sets you apart from the competition. Your homepage should be the first page that visitors to your site see, so make sure you give a concise overview of who you are, what you do and why you are right for them. This area is fully editable and gives you the opportunity to go into more detail about your business, what you do and what sets you apart from the competition.